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A great brand stands out in a crowd. Cutting through the noise in the marketplace, it rings loud and true. It's clear, consistent and it's simply, uniquely you.
The American Marketing Association (AMA) defines a brand as a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers."
A Brand can relate to a company selling a product, an indivual developing a following, or an organization promoting a cause. To succeed in branding, you must understand the needs and wants of your target audience.
Graphics In Atlanta understands this process. Through a detailed consultation, we will start with your logo design, but take it much further than that. We can develop custom corporate colors, a brand identity package, marketing materials and more that help create a consitent look in the marketplace.
If you already have a logo, we can build upon that foundation to develop a strategy that ENHANCES YOUR BRAND. Let us work with you to make sure your brand is getting the nourishment it needs and provide you with the best bang for your buck!
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